YOOMEE

YOOMEE – Craftsmanship from Marrakech, design from Zurich

YOOMEE is a Zurich label inspired by the beauty, the people and the craftsmanship of Marrakech. The team works directly with artisans, small workshops and women’s cooperatives in Morocco – with the aim of preserving traditional craftsmanship and building fair, personal relationships with the people who make the products.

YOOMEE is known for its key concept: the braided ZAHRA key lanyards are made from sfifa, the decorative ribbons of traditional kaftans. They pair beautifully with the hand-engraved LIK key tags and the SHOUSHA cotton tassels – everything can be mixed and matched. You will find more lovely everyday companions among our Accessories for mums.

With NINI – Arabic for “sleep well” – YOOMEE has launched its first baby line: rattles with a beech wood teething ring, comforters made of cotton muslin and lavender pillows, all sewn and embroidered by hand. Also discover our Teething rings + rattles and the Comforters for the little ones.