LOVEM

LOVEM, accessories with heart and character from Zurich

LOVEM is a Swiss lifestyle label, founded by Muriel Raimann in Zurich. What began in 2016 under the name ZüriMüri as a little idea for handmade glasses cords has today grown into a versatile collection of stylish, playful accessories.

Every piece carries Muriel's signature, colourful, creative and full of positive energy. LOVEM stands for quality, a fine feel for materials and design pieces that simply bring joy. For everyday lives that may be a little more special.

At Littlies + mums, we appreciate LOVEM for its lightness and its Zurich roots. Local brands with personality are close to our hearts, and LOVEM is exactly that: a little label with a big portion of heart and character.