Collection: NEWBORN
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Divided Arne Mr. Bear Plate | sandy multi mix
Vendor:LIEWOODRegular price CHF 36.00Regular priceSale price CHF 36.00 -
Sold outBaby Nest | Confetti sandy
Vendor:LIEWOOD5.0 / 5.0
(1) 1 total reviews
Regular price CHF 125.00Regular priceSale price CHF 125.00Sold out -
Teddy Stroller Organizer | Ecru
Vendor:Studio NoosRegular price CHF 51.00Regular priceSale price CHF 51.00 -
Sold outTeddy Mom Diaper Bag | Brown
Vendor:Studio Noos5.0 / 5.0
(1) 1 total reviews
Regular price CHF 99.00Regular priceSale price CHF 99.00Sold out -
Baby Sleeping Bag Merino Wool Terry Cloth with Zip
Vendor:EngelRegular price CHF 72.00Regular priceSale price CHF 72.00 -
Cocoon Baby Blanket | Mocha
Vendor:HvidRegular price CHF 74.00Regular priceSale price CHF 74.00 -
Dummy Silicone (6-18 Months) 4-Pack | Snowflake Dream
Vendor:FriggRegular price CHF 21.00Regular priceSale price CHF 21.00 -
Dummy Baby's First Floral Heart (0 to 6 Months) Set of 4 | Cream
Vendor:FriggRegular price CHF 16.00Regular priceSale price CHF 16.00 -
Booties Cotton Original 0 - 12 Months | Olive
Vendor:Kings & RebelsRegular price CHF 27.00Regular priceSale price CHF 27.00 -
Booties Cotton Original 0 - 12 Months | Cream
Vendor:Kings & RebelsRegular price CHF 27.00Regular priceSale price CHF 27.00 -
Booties Fleece Original 0 - 12 Months | Cream
Vendor:Kings & RebelsRegular price CHF 27.00Regular priceSale price CHF 27.00 -
Booties Fleece Original 0 - 12 Months | Olive
Vendor:Kings & RebelsRegular price CHF 27.00Regular priceSale price CHF 27.00 -
Booties Gamuza Classic 0 - 12 months | Chocolate
Vendor:Kings & RebelsRegular price CHF 28.00Regular priceSale price CHF 28.00 -
Booties Gamuza Classic 0 - 12 months | Ivory
Vendor:Kings & RebelsRegular price CHF 28.00Regular priceSale price CHF 28.00 -
Booties Gamuza Classic 0 - 12 Months | Café
Vendor:Kings & RebelsRegular price CHF 28.00Regular priceSale price CHF 28.00 -
Baby Wrap | Golden Pecan
Vendor:Little WombatRegular price CHF 82.00Regular priceSale price CHF 82.00 -
Sold outDoudou Rabbit for the Pregnancy Bola
Vendor:Pleine LuneRegular price CHF 34.00Regular priceSale price CHF 34.00Sold out -
Musical Box | Flower
Vendor:Mrs ErthaRegular price CHF 43.00Regular priceSale price CHF 43.00 -
Puffy Mom Diaper Bag | Holy Cow
Vendor:Studio NoosRegular price CHF 99.00Regular priceSale price CHF 99.00 -
Teddy Mom Diaper Bag | Ecru
Vendor:Studio NoosRegular price CHF 99.00Regular priceSale price CHF 99.00 -
Merino Knitted Blanket Harry | Cream / Sand
Vendor:HvidRegular price CHF 95.00Regular priceSale price CHF 95.00Sold out -
Merino Knitted Blanket Ivy | Pebble
Vendor:HvidRegular price CHF 105.00Regular priceSale price CHF 105.00 -
Merino Knitted Blanket Ivy | Sand
Vendor:HvidRegular price CHF 105.00Regular priceSale price CHF 105.00 -
Merino Knitted Blanket Ivy | Cream
Vendor:HvidRegular price CHF 105.00Regular priceSale price CHF 105.00
Newborn clothing + baby essentials online
The Newborn collection brings together around 500 products for the first months: clothing, baby shoes, blankets, soft toys, dummies and changing bags. Most pieces come from Hvid, Senger Naturwelt, Mushie, Búho, LIEWOOD and Organic Zoo, alongside Kings + Rebels, Bezisa, nixnut, Silly Silas, Frigg and Dear April, among others.
Clothing for the first weeks
The basics are bodysuits, leggings and sleepsuits. Bodysuits such as the Body LS Modal or the Plain Body LS Modal are soft and pair well with a cardigan. Hvid contributes merino wool knitwear, and Silly Silas tights with braces that stay up even once your baby starts crawling. Engel adds wool-silk bodysuits, wool fleece overalls and the merino wool terry sleeping bag, which comes in size 50 for premature babies and newborns. Our guide How many bodysuits does a newborn need? shows how many pieces you really need at the start.
Baby shoes, socks and blankets
Among the baby shoes, the Kings + Rebels Booties Gamuza Classic for 0 to 12 months come in many colours, from Chai and Cranberry to Night Blue. There are also fleece and teddy versions. You will find more styles under booties. Socks come in multipacks, such as the Socks 5-Pack Silas or the Baby Socken Eloy 3-pack. On top of that there are around 25 blankets for the pram and cot.
Dummies, soft toys and out and about
Dummies such as the Frigg Daisy in latex are sized by age; for the Daisy, 6 to 18 months is right there in the name. Our guide dummies: latex or silicone explains which size and material suit which stage. Most of the soft toys come from Senger Naturwelt, and for getting out and about you will also find changing bags here.
Related reading: our article “The newborn collection: basics for the first weeks”.
Frequently asked questions
What belongs in a baby's first wardrobe? Bodysuits and sleepsuits in two sizes, a warm blanket, a hat, socks and muslin cloths are a good start. The full list is in our baby essentials checklist.
Which size should I buy before the birth? Many newborns start in size 50 or 56. Buy just a few pieces in 50 and more in 56 and 62, as babies grow quickly in the first months.
Do the products make good gifts? Yes, soft toys, blankets, booties and knitwear are especially popular gifts. You will find more ideas in our article on sustainable gifts for a new baby.






















